Dyes vs. Pigments explained with coffee ☕️🎨 #biotech #foodscience #sciencefacts #colors # #podcast

Ricky Cassini, CEO and co-founder of Michroma, breaks down the fundamental difference between a dye and a pigment using your favorite morning brew. Think of a dye like sugar in your coffee. It is soluble and dissolves completely into the liquid. A pigment is more like cinnamon in a latte. It doesn’t dissolve; it consists of tiny particles that must be dispersed throughout the mixture. Michroma is leveraging fungi to master these color properties, creating high-performance, natural alternatives for the food and fashion industries.