Youth-Led Climate Action in Africa | ESG, Strategic Communication & Governance

Welcome to the premiere episode of Road To Green, where we break down sustainability, climate issues, and ESG from an African perspective. In this episode, hosts Caleb, Akosua, and Rebecca are joined by guest Blaise Bethel for a deep conversation on youth-led environmental governance and the growing role of strategic communication in climate advocacy. We explore how young people are shaping environmental action through activism, digital media, and policy engagement—but also why participation alone is not enough. The real question is how ideas move from awareness to execution. Key themes in this episode include: * The state of ESG and sustainability today * Africa’s place in global climate narratives * The power of strategic communication in shaping climate action * Why storytelling and digital media matter in advocacy * How youth movements are influencing environmental governance * Moving from climate awareness to systems and implementation This episode sets the tone for the season by focusing on systems over buzzwords, execution over optics, and real-world solutions over surface-level narratives. Road To Green is a podcast that explores ESG, sustainability, and climate action in Africa through the lens of builders, operators, and ecosystem leaders. Learn more: https://roadtogreen.africa #RoadToGreen #ESGAfrica #ClimateAction #Sustainability #YouthInClimate #ClimateGovernance #AfricaInnovation #CircularEconomy #SystemThinking