"Our Environment is a Trust" Campaign

Kuwait, September 1, 2024 - Under the slogan "Our Environment is a Trust", a comprehensive environmental campaign was launched today, aiming to raise environmental awareness among all segments of society. This campaign is distinguished by the fact that it uses artificial intelligence to translate its awareness messages into four main languages: Arabic, Hindi, Filipino, and English, to ensure that the message reaches the largest possible segment of the population. The campaign seeks to encourage citizens and residents to adopt sustainable practices that contribute to protecting the environment, by organizing a series of diverse activities and events. The campaign focuses on the importance of recycling, preserving natural resources, and reducing the use of plastic materials, with the aim of establishing the concept of shared responsibility towards the environment.