In 2001, BMW released a striking television advertisement that opened with breathtaking footage of the ThrustSSC, the British supersonic car that had famously broken the sound barrier in 1997, tearing across a desert landscape at speeds exceeding 763 miles per hour. As the roaring machine filled the frame with the kind of raw mechanical spectacle that few cameras had ever captured up close, the advertisement held its audience in suspense, allowing the sheer drama of the moment to build. The camera then pulled back to reveal the twist at the heart of the commercial β the cameraman calmly recording this supersonic feat was seated comfortably inside a BMW, implying that the car had simply kept pace with one of the fastest vehicles ever built on land. The reveal reframed the entire sequence, transforming the ThrustSSC from the star of the piece into a supporting player, a device designed to dramatize BMW's claims of performance and engineering confidence. It was a masterclass in automotive advertising that used a genuine world record holder not as an endpoint of aspiration but as a benchmark casually matched, leaving viewers with the unmistakable impression that BMW occupied a realm of performance beyond ordinary measure. This video is intended solely for educational and historical analysis. It does not support, promote, or glorify war or any form of hatred. Its purpose is to present verified historical facts and encourage critical understanding of past events.
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Ads before ai were amazing
Having linkin park track in background makes it more badass
Fun fact the SSC was only going 134kmp for the add:)
RIP Chester.
Camera must have some good zoom
No car is faster than the cameraman
Travis pastrami guy ? ποΈπποΈ
That isn't Thrust SSC, twin Spey Bypass engines obviously weren't included in the contract π
Thatβs not the thrust ssc
And that pain is something else driving through the desert like that and not have a speck of sand on the hood
So Who's the cameraman π€·π½ββοΈ
If only this song was out back then. π₯
The sound barrier!? ππ©
I remember this commercial
Except that's not the thrust SSC. That's a different vehicle altogether.
How tf are there people saying "Ummmm ackchuallyπ€βοΈ The BMW couldn't go that fast!" Yeah, no siht. Its an advert, they lied for effect.
if its breaking the sound barrier its going like 1200 km/h no car even modded to the nines is ever going to reach these specialized cars speeds.
This new generation thinks how helmet masks are for fashion π
I remember living about 20 mins from the Bonneville salt flats as a kid for a few years itβs unreal
Sorry to disappoint, thats not Thrust SSC